Tuesday, September 11, 2012


This year, Havaianas will take you through a colourful and exciting tour back to where it all started. As the brand celebrates its 50th anniversary, Make Your Own Havaianas 2012 is geared to be the most special one yet. Havaianas will let you experience this through Make Your Own Havaianas’ exhibit. The Havaianas story is told through a blaze of color and fashion, showing how Havaianas paved the way for flip-flops to become a respected style statement the world over.

Havaianas beauties Kelly Misa and Patty Laurel with their colorful personalized havaianas.
Who would have thought that the fabulous Ruffa Guttierez would kick off her
heels for a pair of Havaianas?
Victor Basa drops by at the MYOH event with his coolest and newly customized Havaianas pair--- white studded straps and blue top soles.
“We believe that every Havaianas pair that you own has a story to tell. And all those stories combined from our fervent supporters play a big part in the brand’s history. For this reason, Make Your Own Havaianas will not just be a branding event where they can design their own pair, but a gathering that will honor everything that contributed in making the brand what it is now,” shares Anne Gonzalez, Managing Director of Havaianas Philippines.

ETC's Kim Jones is fashionably stunning with her newly customized havaianas pair --- baby blue top soles with letters and crystal studs on orange straps.
Ms. Tessa Prieto Valdes smiles with a havaianas staff.
In true Havaianas fashion, self expression has never been this chic with its thirteen special pins that speak volumes of its heritage. The happiness, 1962, Brasilipinas, soccer ball, and crown designs among others, all trace back to its roots in Brazil

Celebrate havaianas 50th anniversary through estampas soles.
Be fashionable as you can express your style with pins.
Embellish these on soles that run the vibrant spectrum of the rainbow: from a pop rose, to an ice violet, and lemon green, to exclusive Make Your Own Havaianas estampas sole, these all remind you of the beautiful bursts of sunshine on a warm summer day.

Personalize your style and take part in the Make Your Own Havaianas experience, happening in Abreeza-Ayala Mall from September 14 to 16, 2012.
Story published on my newspaper column, Metro Mom.
A1, INdulge section, Edge Davao, Vol. 5 Issue 137, 12 September 2012.


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